Bourke Street, Melbourne – LED
Melbourne’s Bourke Street Mall, a bustling hive of commerce, is set to become home to Australia’s biggest full motion, high resolution digital billboard, bringing a slice of New York’s Times Square to the culture capital. oOh!media, Australia’s largest Out Of Home (OOH) media company, has created the blockbuster, six storey 236 square metre screen known as ‘The Bourke’ that can showcase animated footage, movie trailers and digital ads in all their glory.
Manufacture and install 33m x 8.5m structure to support Daktronics LED screen, in Melbourne’s CBD (cnr Bourke & Swanston St, Melbourne – Completion August 2015)
oOh!media Limited is an Australian outdoor advertising and media company based in Sydney, Australia.